01 · ON THE CONCOURSE
Heads for the bar, sees the line, keeps walking.
Twelve minutes in line for a beer, and missing the second-half kickoff. Not worth it.
Your register records nothing. You never see this sale, and you never count it.
For sports stadiums
Your fan came to buy. Now nothing stops them.
In 90 seconds
WhyWait®
Fans don't mind waiting. They mind standing in line, blind, while the game goes on without them. Our AI reads the real load on every kitchen, bar and stand that minute and puts a time on the order before it's placed. Nobody guesses from the back of the line, nobody gives up halfway, and you stop losing the fan who got tired of waiting without knowing how long.
The halftime problem
Your fan isn't a difficult customer. They're a customer with a fifteen-minute budget, and the line doesn't fit in it.
Twelve minutes in line for a beer, and missing the second-half kickoff. Not worth it.
Your register records nothing. You never see this sale, and you never count it.
Fifteen minutes. Five for the restroom. Two to get back to the seat. That leaves eight to stand in line, pay and walk back. It doesn't fit.
The beer never happens. The restroom always wins.
How the line disappears
Your fan picks how to order. Your premium boxes run differently from your general seating. OnFire runs both at once.
General seating · bleachers · corner sections
The fan who'd rather keep their phone in their pocket walks up on the concourse, sees big photos, reads the combos, pays and gets a pickup alert. No cashier to rush your fan, and no line pushing from behind. Instead of a line, you see people walking to pickup.
Premium boxes · suites · VIP · reserved seats
Your fan in a box orders from their seat and a runner brings it over. They never get up. The premium bar becomes a concierge.
General seating · corner sections · field · bleachers
Your fan orders from wherever they are in the stands and WhyWait® tells them exactly when to pick up. They walk to the concourse, grab it and head back to their seat. No line, no standing around.
Stands · upper deck · bleachers
Your hawker works the stands with a tray and a card reader that takes payment and deducts stock with every sale. Every beer sold is tracked, every hawker closes out separately, and every fan who won't leave their seat is one more sale.
Live operation
Your concessions run tighter. Your hawkers reach more seats. And your food trucks stop selling blind: they see their sales live, adjust prices and swap or add products on the fly. You see the whole operation and open new points of sale the moment you need them. Live, while the match is still on.
Load the match menu, assign bars, set up your hawkers, open the new kiosk in the north corner. No support ticket, no waiting on anyone. When the gates open, everything is ready.
Launch the halftime combo when the whistle blows. Open a new point of sale where a line is forming. Close the one that's gone quiet. All while the match goes on.
Stock that adds up
Every beer poured without a sale leaves a gap in your stock. OnFire turns that gap into information.
Every item sold is deducted automatically. Every difference has a time and a place.
If 1,000 beers came into the stadium and OnFire recorded 920 sales, but only 30 bottles are left at close, the 50 gaps are right there. Not just the total: the shift, the bar, the point of sale and the moment in the match.
Closing stops being an argument. The numbers are already there.
Who already runs on OnFire
Pollstar #3 worldwide, 2025. Bar sales up 19.4% in the 2025 season.
Chile's largest convention center.
Chile's largest amusement park.
Chile's largest cultural festival.
International music festival, every year in Santiago.
Santiago's multi-day food festival.
Chile's main sports venue.
The team behind Piknic Electronik.
What OnFire is, in one sentence
When the line disappears, your fan relaxes. No more choosing between the restroom and a beer. No more eyeing the line from across the concourse. The fan who would have missed out now buys. The one already buying treats themselves to one more. The sale comes in, the average order goes up, the stock adds up. Nobody gets pushed.
The price
What will not having it cost you at your next match? We do the math with you, on your own numbers, in one meeting.
We'll call you within one business day.